Therefore, when using combinations , it is recommended that the colors used should be contrasting , preferably in combination with warm and cold. Too many colors contained, for example, on the packaging, in the logo or on the website may cause communication noise, and the customer will get lost in the maze of colors. Here are some examples of the most common colors in business and what they mean. Navy blue - a combination of black and blue colors. Blue is a symbol of intellect, peace and authority. Black, on the other hand, adds seriousness and power. Red - the color associated with energy, slightly raises blood pressure in people exposed to it. It naturally catches the customer’s eye.
However, when used in excess, it can arouse aggression. Yellow - symbolizes the sun and joy. It evokes memories of holidays and warmth, and as a result, an increased dose of serotonin is released into the brain. The substance responsible for the image manipulation service chemical feeling of happiness. This color accelerates the metabolism, therefore it is often used in gastronomy. Green - symbolizes nature, calms down, but is also associated with money and wealth. Often, green objects equate to security. This color in advertising is most often used to emphasize the harmlessness of the product or symbolize the company’s pro-ecological activities.
Regardless of the colors used in interior design or the company’s image, remember that each color evokes different emotions. On the other hand, the reception by the consumer will always remain a matter of subjective assessment. Nevertheless, knowledge of the basics of color psychology will certainly facilitate working with colors. CMYK (color space) October 30, 2013 Dictionary CMYK color model - it is a color model consisting of four basic printing inks. This model is the most commonly used solution for creating multi-colored prints. In addition to its use on an industrial scale, it is also used in printing materials with inkjet printers, laser printers , photocopiers, This color space model is also widely used in the creation of computer graphics.